Wir müssen die Konkurrenz im Auge behalten.
We need to keep an eye on the competition.
Wir müssen die Konkurrenz im Auge behalten.
Note
This phrase introduces a strategic external factor. It can be used to justify certain demands or to push for more favorable terms by referencing market realities.
Example Sentences
Um unsere Marktposition zu sichern, müssen wir die Konkurrenz im Auge behalten und unsere Strategie entsprechend anpassen.
To secure our market position, we need to keep an eye on the competition and adjust our strategy accordingly.
Justifying a strategic decision based on competitive analysis.
Ihr Vorschlag ist interessant, aber wir müssen die Konkurrenz im Auge behalten, da sie ähnliche Produkte zu niedrigeren Preisen anbietet.
Your proposal is interesting, but we need to keep an eye on the competition, as they offer similar products at lower prices.
Using competitor pricing as leverage in a price negotiation.